• Client description:

Papantoniou Bakeries was born in 2007, with its very first bakery opening in Kato Pafos. Since then, Papantoniou Bakeries has evolved into a successful chain that’s grown to encompass its own retail and wholesale bakery operation, as well as bakeries across Pafos and Limassol.

• Challenge:

As a result of the increasing number of bakeries in Cyprus, our client wanted to ensure that they stood out from the crowd. They wanted to create a strong brand identity and make sure it was consistent across all of their stores so that their business could continue to go from strength to strength.

• Solution:

The creative minds that make up the team here at Enigma got to work and produced consistent designs for all the brand’s different types of communication, from graphic design and printing to advertising, branding, packaging, the design and supply of promotional materials and the company’s installations.

• Results:

The consistent brand identity that comes across in all of the designs produced means that all of Papantoniou Bakeries’ customers have a coherent experience in each and every one of their shops.